Give your employees access to healthy and affordable food with Healthy Ucoins, a proven tool to incentivize balanced diets.
The purchasing power of Healthy Ucoins is generated through negotiated funding avenues from benefitting stakeholders and can be integrated into any pre-existing loyalty system.
HEALTHY UCOINS PROJECT
The Healthy Ucoins project aims to encourage people to eat a balanced diet by providing a discount on healthy food (based on Nutri-score); Participants receive a direct Healthy Ucoins discount of 15% at Delhaize supermarkets on healthy food products registered as Nutri-Score A or B, such as fruit, vegetables, nuts and water.
Find out more www.ucoin.be
In the context of the collaboration between Unbox and Delhaize, the Nutri-Score was used as a point of reference for nutritional rating. However, Healthy Ucoins can be adapted to any nutritional rating system in the world.
HOW IT WORKS
Users are registered automatically and receive an e-mail with all necessary instructions for sign-up. Seamless integration with retailer POS and ePOS systems allows users to enjoy the increased purchasing power through usual loyalty channels.
A POSITIVE IMPACT
After launching the Healthy Ucoins Project, Delhaize saw an increase in footfall, sales and market reach. At the same time, participating employees were able to improve the quality of their diets without hurting their wallets.
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